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Azzedine Alaïa Is Launching a Beauty Biz (After 30 Years As a Fashion Designer)

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After more than three decades of designing clothing for women, Azzedine Alaïa is getting into the beauty business (am I the only one that hears his name and still thinks about Cher Horowitz from Clueless? It's an Alaïa!) The designer, who rarely speaks to the press (or shows a new collection) has signed on with Beauté Prestige to develop a line of fragrance and cosmetics.

azzedine-alaia-fragrance

“Beauté Prestige International corresponds perfectly to the spirit of the Alaïa house,” the designer told WWD. “I am delighted to work with them in launching this new project. I have total confidence in Beauté Prestige International to accompany me in creating a perfume that interprets my work and my world.”

Are you as excited as I am to check out Alaïa, the beauty business?

Photo: Fairchild Archive

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